In 1975, aware of the need for formal education in the world of communication, the School of Decorative Arts created the department of Graphic Arts and Advertising.
Being a pioneer among the institutions of higher education to offer a program in this field, the School allowed students to develop their talent and creativity on sound technical and artistic bases. Evolving alongside the progression of the market, the programs were diversified. In 1995, it offered specialization in Illustration and Strip Cartoons. In 2000, two new majors specific to the needs of the market, Art Directing and Advertising Creation, were also added.
With the development of information technologies, two additional new majors were added: graphic design and multimedia, and animation.
Finally in 2005, Photography completed the new majors related to communication that are now being offered by the department.
Partnerships and agreements with different “Grandes Ecoles” in Europe favor student and faculty exchange programs, thus bringing an ongoing renewed enrichment.